Uncancel collection: A T-shirt from the festival that never happened
Activation
During the pandemic, 287 music festivals were cancelled in Portugal. How can professionals in this industry be helped? A campaign to sell merchandise from the festivals that didn't take place, with proceeds going to the União Audiovisual.
Facebook: Supporting local bookstores
Campaign
The pandemic hit bookstores that still hardly relied on physical sales. In partnership with Meta, we created a campaign to support the sector, which reached millions of people and encouraged the digital transition of local bookstores.
Ex-Smokers are Unstoppable
Activation
Through strategic partnerships and media activation, the “Ex-Smokers are Unstoppable” campaign massively increased the visibility of a technological solution to quit smoking
Koala Rest: A real dream job
Activation
A "dream job" in the classifieds sparked media curiosity, reached thousands of applicants, and boosted product sales.
Pestana CR7: The Best in the World
Activation
Before opening its doors, Pestana CR7 booked its first night for the best in the world.
Without water, the Algarve orange dies
Public Relations
An awareness campaign gave voice to Algarve farmers and contributed to changes in water management in the region.